Responsive Search ads are pretty flexible ads that find a way to show the message to a customer he must have been looking for. You enter multiple descriptions and headlines when creating the ad.  Google's learning system will mix reports and headlines and test which combination of ads performs well over time. Customers will get to see the most relevant and preferred message.
The social media strategy describes the objectives and support framework by which your business will use social media to meet its communications goals. In essence, it is a simple statement of goal, setting forth specific objectives you want to achieve through social media.
Websites are one of a small business’s best marketing and branding tools. It’s the vehicle that lets you drive traffic to your products and services, interact with customers, and elevate your presence on the internet. A well-designed website can even help narrow the playing field between small businesses and larger operations.
Business owners can greatly benefit from a digital marketing agency. A business does not need to offer the same products and services as an agency. 

Internet users who have access to the business's target audience can engage with a digital marketing agency. Digital marketing agencies have virtually no limits to what they can accomplish for clients. 

Moreover, an online marketing agency allows business synergy and collaboration at any time with multiple stakeholders. Online marketing agencies can boose a business capacity in multiple ways.

However, you may wish to save some money. You may be a business expert and are not confident that an agency will be of any benefit to you. A digital marketing agency can still offer many benefits, regardless of what you decide.